Snoop Dogg, Claude Brooks, the Emmy nominated producer and creator of the children’s franchise Hip Hop Harry, and singer/songwriter October London, announced the official release of the new animated kids series, Doggyland – Kids Songs & Nursery Rhymes, on YouTube and YouTube Kids.
Doggyland is released by Doggyland Media LLC. The original series features a colourful cast of dogs set in a vibrant world where the characters sing, dance, and rap educational songs that teach social, emotional, and cognitive skills for toddlers to 8yr old children in a positive and upbeat environment. The series can be found on YouTube and YouTube Kids. In addition, there is an accompanying album, Doggyland – Kids Songs & Nursery Rhymes, on all streaming platforms. At launch, four Doggyland – Kids Songs & Nursery Rhymes episodes are available, with new episodes dropping weekly on Tuesday.
Doggyland, Kids Songs & Nursery Rhymes brought together award-winning singers, rappers, and producers to create original songs and lyrics that focus on the positive social and emotional development geared towards toddlers to 8yr old children. The family-friendly show encourages kids and parents to come together to learn new skills and spread joy and love to one another. The series will cover many topics, including letters, numbers, colors, animals, and good habits, with a core message of acceptance, diversity, and inclusion.
The cast of vibrant characters is led by Bow Wizzle, voiced by Snoop Dogg, the main character who serves as the adult mentor to the rest of the cast. Wags, voiced by October London, is always cheering his friends on and has a voice as smooth as Usher; Yap Yap, the high-spirited character known for her cheerful personality. Chow Wow, an empathic team player, and Barks-A-Locks, the curious one of the group who always discovers new adventures.
“As a father, grandfather, and longtime youth football coach, it’s always been important to me to build positive and educational environments for all children. We wanted to bring our show to YouTube and YouTube Kids, which provides free access to everyone, so all the kids can enjoy it,” said Snoop Dogg, Co-Creator, Doggyland – Kids Songs & Nursery Rhymes. “I’ve always wanted to create a kid-friendly series that lets kids be kids and is truly representative of the Culture with everything from the music to the characters. When I started to build my team, it was only right to partner with Claude, who created the iconic series Hip Hop Harry, which built the blueprint for diverse kids programming, and October London, a talented singer and writer.”
Snoop Dogg has a long history of creating spaces that positively impact youth. In 2005, Snoop Dogg founded the Snoop Youth Football League (SYFL), a 501c3 non-profit organization established to provide the opportunity for inner-city children to participate in youth football and cheer. The SYFL serves children between the ages of five and thirteen, teaching them the values of teamwork, good sportsmanship, discipline, and self-respect while stressing the importance of academics. In 2018, Snoop launched Snoop’s Special Stars, a division of SYFL that focuses on special needs children who want to participate in football and cheerleading. Since the start of the Snoop Youth Football League, thousands of kids have participated in the program, and several have played in D1 colleges and NFL.
“Snoop and I are excited to make an animated children’s show. It’s musically based and promotes social, emotional, and cognitive learning in an innovative way that both kids and parents will be learning together,” said Claude Brooks, Co-Creator, Doggyland – Kids Songs & Nursery Rhymes. “I’m a father of a 7yr old daughter, and one of the things we are most proud of is having age-appropriate songs about “Being Different,” “Not Being A Bully,” “Good Manners” and one of my personal favorites, “Affirmations.” These songs will hopefully lead to meaningful conversations and help everyone be the best they can be.”
“Working with Snoop, you know our music has to be top notch and make all the kids and families get out of your seat and dance,” said October London, singer, and songwriter. “While the Doggyland – Kids Songs & Nursery Rhymes show is created with kids as the priority, the whole family will want to watch it and bump it!”