Blackpink Lisa, born Pranpriya Manobal, has proven to be a powerhouse in the world of K-pop, securing her spot as the third highest earner within the iconic South Korean girl group. According to a report by the Hong Kong-based South China Morning Post, the Thai rapper, singer, and dancer amassed an impressive, estimated income of RM65.3 million (499,212,000 baht or US$14 million) in 2023.
The majority of Lisa’s earnings are attributed to her role as a brand ambassador for various products, solidifying her status as a sought-after face for prestigious brands. Lisa’s success highlights her multifaceted talents beyond music, as she continues to make waves in the realms of fashion and cosmetics.
Blackpink, comprising Lisa along with fellow members Jisoo, Jennie, and Rose, has enjoyed global success as one of the most popular K-pop groups. Lisa’s contributions to the group’s chart-topping hits, including ‘Boombayah,’ ‘Whistle,’ and ‘Ddu-Du Ddu-Du,’ have played a significant role in their international acclaim.
Lisa’s journey to stardom began in August 2016 when she made her debut with Blackpink under the banner of YG Entertainment. Since then, her talent and dedication have earned her numerous accolades, including ‘New Artist of the Year,’ ‘Bonsang Award,’ and the ‘World Rookie Award.’
Despite her global fame, Blackpink Lisa remains connected to her Thai roots, frequently expressing her longing for traditional Thai dishes and her parents. Born in Buri Ram province on March 27, 1997, Lisa has been named Thailand’s cultural ambassador by the Ministry of Culture, further cementing her role as a cultural icon.
Lisa’s success as a brand ambassador is not only a testament to her charisma but also her ability to connect with a diverse and dedicated fanbase. As the face of high-end brands like Celine, Bvlgari, Prada, and the first K-pop idol to represent MAC Cosmetics globally, Lisa has become an influential figure in the world of fashion and beauty.
Industry observers credit Lisa’s triumphs to her global appeal and the genuine connection she fosters with fans of all ages. Her ability to inspire a generation of Thai artists to pursue careers in the entertainment industry and collaborate with international brands underscores her impact beyond the realm of music.
In a fiercely competitive world, Lisa’s journey stands as a beacon of inspiration, showcasing the dedication and talent required to achieve success in the dynamic landscape of K-pop. As she continues to break barriers, Lisa remains a cultural icon, bridging the gap between Thailand and the global stage.